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We’ve posted many, many, many blog posts on customer/patient reviews and how you need to handle them. In case you missed all of them here is the skinny. Online reviews can make or break your business. In the medical web marketing world, according to Tom Seery, CEO of RealSelf, 60% of visitors think website reviews […]
Customer Service
How to Build Trust Online
Chances are when you decided to launch a website you weren’t thinking too much about trust. You wanted a way to talk about your products and services to the masses and drive more sales to your business. After all, that’s why you opened your doors in the first place, right? The challenge today is that […]
4 Ways to Encourage Word of Mouth Online
We all know (at least we hope you know) that word of mouth is the top new business referral source in pretty much every industry. Basically, customers telling friends, family, coworkers and others they know about how great you are is a surefire way to grow your business. It’s the most persuasive endorsement you can […]
Online Reviews: Your Business Needs More Now
We’ve talked a lot about the power of online reviews to influence prospects and to help Google and other search engines in their job of connecting searchers with the best possible resources. Simply put, online reviews and recommendations are becoming the new “word of mouth.” We’ve said it before and we’ll say it again – […]
Why Online Reviews Matter
You know generally that reviews are important for your business, and you may even know that they are becoming more imperative every day. But with all the day-to-day business priorities you manage, how important are they, really for you? Answer: A lot. A great infographic just came out on this topic with some great statistics […]
Reputation Management in 2 Simple Steps
We’ve all heard stories about a few grumpy (or in some cases, irate) customers making it their personal mission to tarnish a business’s reputation online. To defend their name, many businesses go into full “circle the wagons” mode, pursuing legal action or hiring some “specialist” in reputation management to go on the offensive. But the […]
6 Ways to Beat Your Competitors Online
There is one thing in business you can always count on being a thorn in your side: your competition. It’s one of the only forces you cannot control and they can be an unpredictable threat to your business. They are always out there willing to sell their product less than yours or give away more […]
Ridiculously Great Customer Service
Have you ever noticed every so often, a business completely shocks you with amazingly good customer service? It might just be a rock star employee or perhaps the entire business follows this strategy but when it happens, you can’t help but notice. Sometimes it’s walking into a business and they remember your name. Other times […]
