Your Patients: Customers, or Friends?
We’re not overstating things when we say that nothing matters more to the health of your practice than your patient relationships. And like so much these days, what it takes to build and maintain patient relationships is changing. Read on to see how some subtle shifts...
read moreGoogle Algorithm Updates: Be Afraid, Be Very Afraid
Our clients know we’re not big on the scare tactics that a lot of other agencies tend to use. No, you won’t be left behind if you don’t think Snapchat is a good fit for your practice. No, you don’t need to spend thousands of dollars on the latest device just because...
read more4 Technologies That Will Disrupt Your Practice
It’s kinda funny that 15+ years later, “disruption” is still a prized achievement in Silicon Valley and other places where innovation and future tech reign supreme. While the buzzwords and jargon might be cloying at times, the reality is that more and more business...
read more5 Steps So Your Photos Don’t Bomb
If you’re a cosmetic practice marketing online, you better as heck know that your patient photos are digital gold. You need two things to make them pay off: an online gallery with the features and functionality users expect, and photos themselves that show how much of...
read moreThe How and Where of Local Search for Medical Providers
You may have heard it already from your online marketing firm: “Go local, young man” (Apologies to Horace Greeley.) In addition to the shift to mobile, the increase in voice search, and the rise of “pay to play” across channels on the web, local search remains a key...
read more10 Signs It’s Time for a Website Redesign
Every now and then, you hear some folks comparing websites to cars – they can cost a good bit to develop, need regular maintenance, and eventually need to be replaced with a newer model. There may be some truth to the comparison, though of course a car is a...
read moreYour Patients: Customers, or Friends?
We’re not overstating things when we say that nothing matters more to the health of your practice than your patient relationships. And like so much these days, what it takes to build and maintain patient relationships is changing. Read on to see how some subtle shifts...
read moreGoogle Algorithm Updates: Be Afraid, Be Very Afraid
Our clients know we’re not big on the scare tactics that a lot of other agencies tend to use. No, you won’t be left behind if you don’t think Snapchat is a good fit for your practice. No, you don’t need to spend thousands of dollars on the latest device just because...
read more4 Technologies That Will Disrupt Your Practice
It’s kinda funny that 15+ years later, “disruption” is still a prized achievement in Silicon Valley and other places where innovation and future tech reign supreme. While the buzzwords and jargon might be cloying at times, the reality is that more and more business...
read more5 Steps So Your Photos Don’t Bomb
If you’re a cosmetic practice marketing online, you better as heck know that your patient photos are digital gold. You need two things to make them pay off: an online gallery with the features and functionality users expect, and photos themselves that show how much of...
read moreThe How and Where of Local Search for Medical Providers
You may have heard it already from your online marketing firm: “Go local, young man” (Apologies to Horace Greeley.) In addition to the shift to mobile, the increase in voice search, and the rise of “pay to play” across channels on the web, local search remains a key...
read more10 Signs It’s Time for a Website Redesign
Every now and then, you hear some folks comparing websites to cars – they can cost a good bit to develop, need regular maintenance, and eventually need to be replaced with a newer model. There may be some truth to the comparison, though of course a car is a...
read more
