by sector45 admin | Nov 12, 2018 | Email Marketing
Maybe it’s a bit of a surprise to you, but email marketing is far from dead and there are actually many things you should consider doing in 2019 to sharpen your game on email. For us, email marketing is an important component of the 360-degree marketing approach we...
by sector45 admin | Jun 4, 2018 | Email Marketing
At the end of 2017, Google began a roll out of a new quick-unsubscribe feature within Gmail. The unsubscribe cards appear on emails Gmail classifies as promotional as an “Inbox Tip.” These “Tips” can appear on promotional emails that a user rarely or never opens. They...
by sector45 admin | Jan 16, 2017 | Email Marketing, Search Engine Marketing, Technologies
Is there anything that couldn’t be made better by outsourcing it to some software program that’s way smarter than us? That’s the question that led to marketing automation: a set-it-and-forget-it approach to guiding your prospective customers through...
by sector45 admin | Oct 10, 2016 | Email Marketing
Maybe folks view email marketing as the modern-day equivalent of those irritating mailbox flyers, or maybe they think sending out newsletters is a surefire way to get tagged as a spammer. Both of these misconceptions are super wrong. And not just wrong, but costing...
by sector45 admin | Apr 18, 2016 | Email Marketing
In a perfect world, every online marketing company and every client who sends out email blasts would deliver a flawless product, 100 percent of the time. But the unfortunate truth is that we live in a universe where coffee gets spilled, reality TV stars run for...
by sector45 admin | Mar 7, 2016 | Email Marketing
It happens to the best of us: immediately after sending your latest email blast, you realized you accidentally included some random error. Whether big or small, avoidable or not, any mistake in your email blast means that in minutes, each one of your subscribers is...
