If your website looks like a high school student’s class project, it just doesn’t matter how good your product is. You can forget about doing business online. Of course, if you’re not online these days, what’s the point of even going into business? Your site is the hub of your online existence, but you’d be […]
Blog
Why Your Business Is Failing: You Don’t Respond
Three times this week alone I have emailed companies that are vying for my business and they don’t take the time to respond. Why would I do business with them? I get that you might be busy but it takes just 15 seconds to respond with “Thanks, we got your email. We are a little […]
Email Marketing – It’s Time to Start Again
It’s time to start email marketing again. With the onset of Social Media channels, traditional email marketing temporarily went by the wayside for a lot of businesses while they got caught up in marketing on Facebook, Twitter, etc. Now, with the massive increase of smartphone usage, it’s time to start focusing on your email subscriber […]
Why Are You on Pinterest?
Are you using Pinterest because it’s cool, or because everyone else is? Here’s a business case perspective on why you may or may not need it. Pinterest.com is a rapidly growing social network where you can share photos and videos and “pin” them to your page. Think of it as a giant corkboard on your […]
Double-Check Your SEO Vendor’s Keyword Selections
As SEO experts, one of the things we struggle with is the thousands of “SEO” companies saying they can get you ranked on search engines. Anyone and everyone says they can do it and most businesses don’t bother to do their homework before hiring an SEO company. They take the word of the “experts” and […]
SEO Is a Waste of Your Time
Yep. I said it. I work in this space and I am here to tell you. Search Engine Optimization (SEO) is waste of your time and you shouldn’t do it. Why? Well it’s too time consuming, can’t be done in a month, and it just won’t show the results you need fast enough. This is […]
