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Mobile Marketing

Should You Develop a Dedicated Mobile App?

August 14, 2016

Dedicated Mobile App

While some businesses out there are still working to wrap their brains around the whole responsive web design thing, others have moved on to the next great debate: should you develop your very own mobile app? Like any good debate, there are pros and cons to each side you should consider. Go App or Go […]

Mobile Web vs. Mobile App: Is There a Marketing Difference?

March 21, 2016

Mobile Web vs. Mobile App

Now that the dot com revolution has been reincarnated as the app development revolution, a lot of businesses (and their marketing companies) are weighing the benefits of creating a dedicated app for their product or service. Is this a solid gold path to online success, or should you keep your attention on the mobile web […]

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