How Digital Marketing can benefit your business.
- Reach your target audience and generate more revenue in a cost-effective and measurable way.
- Level the playing field in your market and stay ahead of your competitors.
- Build your unique brand and grow your online reputation.
The digital marketing landscape is always changing, and you need a healthcare marketing strategy that keeps up. The most effective custom digital marketing plans are driven by ongoing production of high-quality written and visual online content. To that, add paid search management, online reputation management and a dash of email marketing until voilà! You’ve got a full-fledged digital marketing machine working around the clock for your practice.
This combination approach ensures that your site gets noticed—not just by the almighty search engines, but by real live people who want what you have to offer. Contact us online to talk more about the combination of online marketing strategies that will work best for your healthcare practice.
Our Online Marketing Services
Medical Practice Growth Strategy & Consulting
Your strategy for patient acquisition and retention needs to include way more than tossing up a couple of blogs or a new website design and calling it a day. Learn more about our full range of medical practice consulting and strategy services to get the results you want to see for your healthcare practice.
SEO/SEM
You’ve probably heard of SEO, but maybe not SEM. That’s OK, we’ll educate you on the finer points of modern search engine wrangling to help you show Google that your healthcare site deserves high rankings.
Email Marketing
Did you know you can make 7 dollars back for every marketing dollar you spend? Okay, not on everything—but email marketing can be a low-dollar, high return marketing investment if you do it right.
Online Reputation Management
You’re never going to please 100% of the people 100% of the time, but you can implement some simple steps to ensure that there’s a fair impression of your practice online.
Paid Media Management
If you tailor your healthcare marketing strategy carefully and never lose sight of your goals, you can see a nice return on PPC and other paid advertising efforts, particularly if you consistently monitor and refine your tactics.
Social Media Marketing
Whether you “Like” it or not, social is here to stay. But the social game is always upping the ante, and without a conservative strategy and careful execution, you can easily find yourself overinvesting in the space.
You + Sector45
- We have well over 25 years of combined experience in healthcare marketing
- We've helped over 100 medical practices and hospital groups market on the web
- We don't lock our clients into long-term contracts - we prove our value every month
- We are committed to being Ridiculously Responsive, spoiling our clients with the best service
- We are small on purpose so that we can understand our clients personally and remain nimble
Contact us for a no-hassle, no-obligation chat about how we can help your medical marketing effort.
What is digital marketing?
Digital marketing is just like it sounds – it’s marketing for your brand that takes place online or digitally. In this technological age, it is imperative that your practices participates in the digital marketing world if you want to succeed.
Digital marketing encompasses a wide variety of marketing tactics – all with the intent to broaden your reach and grow your patient base.
What's involved in a digital marketing plan?
Digital marketing focuses on promoting and selling your brand and services. There is no such thing as a one-size-fits-all marketing plan, so what works for one of our clients might be different for another. We work diligently to create a customized digital marketing plan that aims at your specific needs. We’ll evaluate your business and your current online presence and messaging to determine which approach is going to work best.
The digital marketing tactics incorporated in your plan are developed in such a way to create a cohesive marketing effort. Each tactic is designed to complement the others, working to engage new and current clients, build trust and awareness around your brand and create a strong online presence.
Types of digital marketing tactics include:- Search Engine Optimization/Marketing
- Social Media Management
- Email and Text Marketing
- Pay-per-click (PPC) and Ads
- Online Reputation Management
When executed correctly, your investment in a digital marketing plan can help you reach a broader client base faster with better cost efficiency than traditional marketing tactics.
What is it like working with a digital marketing agency?
Our company has stayed small on purpose so that we can provide you with the most attention and service possible. We are investing in your success and will be available for any and all of your needs.
We have a team of experienced professionals who specialize in a full range of marketing tactics, from social media all the way to the technical side of SEO. We like to know our clients and make sure you have the best digital marketing experience possible.What can digital marketing do for my business?
Your prospects are online, plain and simple. The web is the first place they look to find new businesses and services. If you are not easily found and presenting an engaging message, you are missing out.In the sea of websites and online content, you need a website and digital marketing plan that is going to help you stand out and make it easier for your potential clients to find you and engage with you.
How long before I can see results?
Just like cosmetic procedures, results from digital marketing can take time. How long before you see results from your marketing efforts depends on the marketing tactic. Each tactic has its own time period for when you can expect to see results. SEO can take months before seeing your rankings begin to improve while PPC advertising and certain types of social media campaigns can create almost instant site traffic and leads.While there are proven tactics that work, digital marketing is ever-changing. It’s essential to stay current with the latest changes in marketing efforts and the algorithms that web browsers like Google use to rank websites. We use analytics to help us monitor your campaigns and marketing efforts to see what works and change what doesn’t.
There are no short-cuts to good, quality marketing efforts. When done right, you will certainly see the fruits of our labor and your investment. With Sector45, you can leave the heavy marketing lifting to us, and you can use your valuable time to focus on other areas of your business.
Why should I hire a digital marketing agency?
If you have the time and resources to learn all the layers of digital marketing, you can certainly take on these strategies yourself. However, doctors are already pulled in 100 different directions, and hiring a digital marketing agency can save precious time and money in the long run.
The continually changing and evolving aspects of the digital world often requires a professional whose job is to monitor these changes daily. At Sector45, you can rest assured that you’ll be getting the very best and latest tactics that are proven to work. When you trust your digital marketing plan with us, you’ll get:- Access to a team of highly trained marketing specialists with a proven track record in the plastic/cosmetic surgery and healthcare field.
- A cohesive team that works well together and is committed to your success.
- Established project management and operating procedures proven to work.
- Access to information regarding the latest digital platforms, strategies and tools to give your brand an added edge above your competitors.
What is the cost of digital marketing?
The good news is that we offer digital marketing plans for just about any budget. We’ll work with you to help you decide on the most important areas of digital marketing then we’ll create an affordable budget that gives you the most marketing effort for your money. If you’ve tried your hand at digital marketing, then you know just how time-consuming this can be. Leave your digital marketing efforts to us! The team at Sector45. We’ll save you time and bring you peace of mind. Contact us today to see how we can help!
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