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Aim for Better ROI with Retargeting

By - April 20, 2015

We’ve talked about retargeting a few times before and you’ve certainly seen it in action when you’re on the web. This type of pay-per-click advertising is all about enticing the folks who’ve visited your site to give you a second look, and it can be a great way to convert a few customers who may […] Read More

How Much Should You Pay to Be Social?

By - April 13, 2015

The question of whether your business needs to be active on social media (yes, it does) was answered a long time ago. The new question is whether you should pay to be social — and if so, how much? The ever-changing algorithms of Facebook’s newsfeed combined with the explosive growth of platforms like Twitter, Pinterest, […] Read More

You Are Wrong about SEO (And Here’s Why)

By - April 6, 2015

We live and breathe SEO and are constantly staying on top of what the search engines are doing and how to respond on behalf of our clients. We in turn also educate our clients in the process so they also have some insight on what is going on and why we do the things we […] Read More

How to Nail Social Content on Facebook

By - March 30, 2015

Just about every business has a Facebook page now. If you ask many small and medium sized businesses why, very few are likely to say that it’s because they just love the social network. Many of these businesses are on the ‘Book because their competitors are, but they aren’t really sure if the time spent […] Read More

Your Mobile Traffic Is Growing. Is Your Site Ready?

By - March 23, 2015

In case you haven’t looked lately, it’s almost certain that at least 40% of your website traffic is now coming from mobile devices. This is up from about 25% only a year ago. If you are still working off your old website that isn’t mobile friendly, it’s time to think about a responsive website, and […] Read More

7 Ways Customers Contact You, Ranked

By - March 16, 2015

Not long ago (remember the 80s?) customers didn’t have a ton of ways to get in touch with a business. You could call, send a letter, or show up in person. But the web has opened up a lot of new channels for communication. What are the top ways your customers are contacting you now? […] Read More

What Do Exercise, Safe Sex, and SEO Have in Common?

By - March 9, 2015

When clients come to us for help on the web, they often know a little about SEO but it’s mostly general ideas. Almost everyone by now knows it’s the way to get your site ranked but many still think it’s a one-time thing and once it’s done, we’re done. While SEO is partly about fixing […] Read More

Social Media – To Engage or Not to Engage

By - March 2, 2015

So you’ve been listening to the hype and did your due diligence. You have a Facebook page, a Twitter account, maybe even populated some info on your Google+ page and are dabbling on Pinterest or Instagram. You even got snazzy and tied in your blog to auto-post to your social media pages. Look at you! […] Read More

SEO or Scam?

By - February 23, 2015

You get emails every week about how some random company can get you listed on page one of Google for an unbelievably low amount of money. We get them too and we are an SEO company! They probably look something like this: Hopefully by now you know things like this aren’t legitimate SEO. Their tactics […] Read More

Is Google’s Monopoly in Jeopardy?

By - February 16, 2015

If you’ve been paying much attention to developments in the world of online search (and honestly, we really hope you have better things to do!), you may have heard about some recent moves by competitors to attempt to gobble up some of Google’s market share in the search business. Several folks are hailing these moves […] Read More

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